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Nonprofit Consulting Services

BEFORE TACTICS...

growth packages

Lonna taking notes at SAGA strategic planning session

A strategic fundraising roadmap strengthens donor relationships, improves fundraising systems, increases accountability, and provides a clear annual plan for sustainable revenue growth

Fundraising Strategy

AUDIT + PLAN

Strengthen your fundraising systems before asking for more.

PROCESS:

  • Discovery Meeting

  • Fundraising & organizational assessment

  • CRM and donor database review

  • Donor segmentation and communications review

  • Campaign and communications review

  • Major gifts and stewardship assessment

  • Grant strategy review

  • Midpoint findings review

  • Annual fundraising strategy development

  • Final presentation and implementation session

$6,000+

fundraising strategy
marketing strategy and planning
Strategy Intensive

MARKETING STRATEGY + PLANNING

We clarify your objectives, identify your ideal audience, and build a focused plan designed to create brand awareness, generate leads, and grow revenue, before any marketing begins.

WHAT THE ENGAGEMENT LOOKS LIKE:

  • Clarifies your business objectives, target audience, and competitive position

  • Identifies where your marketing is working, leaking, and what's missing

  • Builds a prioritized action plan your team can execute with confidence

  • Ensures every marketing dollar is invested back into your greatest asset

  • 30–45 day engagement; 3–4 working sessions

  • Starts with intake form · moves through discovery, research & planning

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  • Strategy First Deck

  • Core message and customer personas

  • Customer Journey Map

  • Editorial plan and execution calendar

  • AI training documents
     

*Available virtually or in-person

FINAL DELIVERABLES:

INVESTMENT

SMALL BUSINESS

 

MID-SIZE BUSINESS

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LARGE BUSINESS

$7,500

$10,000-$12,500

$15,000 - $25,000

Includes 3–4 working sessions, full strategy deliverable, and transition to ongoing support if desired.

Lonna Gibson analyzing and building strategy for a nonprofit.
Running a Storybrand messaging workshop for a nonprofit team.

90-Minute Workshop + Implementation Session

If your team can't clearly explain what you do and why someone should choose you, your marketing will never fully work, no matter how much you spend. This workshop fixes that.

  • ​Clarifies what you do and why customers should choose you

  • Gives your entire team one clear, consistent message

  • Builds the messaging foundation for every marketing channel

  • Creates the copy backbone for your website, pitches, and campaigns

INVESTMENT

$6,000

  • One-liner & Tagline

  • Audience personas

  • Soundbites

  • Website narrative

  • Content pillars

  • Brand Guide Book

storybrand messaging
fractional cmo retainer

Monthly Retainers

FRACTIONAL CMO SERVICES

Ongoing strategic partnerships built around your goals, team, and stage of growth.

ADDiTIONAL SERVICES:

  • Digital Ad Campaigns

  • Email Automations

  • Social Media Strategy & Management

  • Newsletters & Brochures

  • Storytelling / Copywriting

  • Strategic Business Planning

  • AI Employee Builds

$4,000 - $15,000 Month

Two professional women meeting to discuss a retainer agreement
strategic planning
Strategic Planning

TRANSLATE YOUR MISSION INTO A ROADMAP YOUR BOARD CAN RALLY AROUND.

A facilitated 3–5 year strategic planning process that aligns board, leadership, and stakeholders around measurable priorities, with KPIs, owners, and timelines. Led by Maxwell Certified Coach, Dr. Greg Jones.

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Best for: Boards entering a new chapter, nonprofits scaling, schools coming out of crisis, organizations whose last plan is gathering dust.

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Includes:

  • Pre-work surveys

  • Facilitated retreat (1-2-day on-site)

  • 3–5-year written plan + implementation plan that can be loaded into a project management system

  • Board adoption support

  • 90-day check-in

INVESTMENT

$15,000

Includes 3–4 working sessions, full strategy deliverable, and transition to ongoing support if desired.

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additional services

Additional Services:

Ongoing strategic partnerships built around your goals, team, and stage of growth.

  • Board Training and Retreats

  • Maxwell Certified Leadership Coaching

  • Digital Ad Campaigns

  • Social Media Strategy & Management

  • AI Employee Builds

DrJones_June23_COLOR-4.jpg
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7Forward Logo
7Forward is a complete nonprofit operating system built on seven integrated pillars: strategy, implementation, marketing, messaging, fundraising, leadership, and coaching. It's not a course. It's a transformation.
websites

Websites That Convert

Every site we build starts with strategy and StoryBrand messaging, so visitors know exactly what to do next. All packages include professional StoryBrand copywriting.
All packages include professional StoryBrand copywriting. Does not include domain, platform, or hosting costs. Websites built in Wix, Squarespace, GoHighLevel, or WordPress.
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Clarity Site

For businesses ready to launch with a clear message.

  • Up to 5 pages

  • Strong homepage CTA

  • Mobile-ready

  • Basic SEO

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Starting at:

$5,000

Image by Igor Miske

Growth Site

A lead-generating site built to convert visitors into customers.

  • Up to 8 pages

  • Lead capture + email opt-in

  • SEO & GEO optimized

  • Campaign-ready
     

​Starting at:

$6,850

Image by Marissa Grootes

Full Build

Strategy and execution, all in one engagement.

  • Up to 15 pages

  • Full copy + build

  • SEO & GEO optimized

  • 30-day support

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Starting at:

$12,500

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Let's work together!

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